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知識轉移合作項目《以敘事勸說手法鼓勵年青人向家人表達捐贈器官意願》- 訪問 KTP Project “Enhance Youngsters’ Willingness of Family Discussion on Organ Donation by Using Narrative Animation” – Interviews

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DEPARTMENT : 傳理學院

PRODUCER : 知識轉移處
PROJECT YEAR : 2016
LENGTH : 15 min.
ACCESS : Open to all
SUMMARY : 傳理學院傳播系助理教授馮繼峯博士和李啟華博士領導的知識轉移合作項目《以敘事勸說手法製作鼓勵年青人向家人表達捐贈器官的意願》,透過結合學者和醫生的專業知識,製成以「『言』續生命」為主題的動畫短片,傳遞有關器官捐贈對延續生命的重要性的訊息,鼓勵年青人主動告知家人其自己離世後捐贈器官的意願,避免日後不必要的誤會,減輕家人心理負擔之餘,亦能達成其遺願助人,長遠更可以減少錯失器官捐贈的機會,紓緩社會的醫療負擔。

The Knowledge Transfer Partnership Project “Enhance Youngsters’ Willingness of Family Discussion on Organ Donation by Using Narrative Animation” led by Dr Timothy FUNG Kai-fung and Dr Kelvin LEE Kai-wah from the School of Communication produced a promotional animation “Say Your wish, Save a life” aims at arousing the public awareness and understanding of the importance of family discussion about organ donation. The animation integrates the professional knowledge of academics and doctors, which aims at transferring the important message of organ donation as continuation of life and encouraging citizens to notify their families proactively about their wish of donating the organs to avoid any misunderstanding.  
LINK : http://kto.hkbu.edu.hk/



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